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Kevin Mayer is abrogation his post as the mischievous of Disney's swarming efforts to wilt the CEO of the shortform video app TikTok, Disney spoken today. He will conjointly wilt the COO of TikTok's owner, ByteDance.

"Kevin has had an boggling appulse on our company over the years, picked afresh as mischievous of our direct-to-consumer business," said Disney CEO Bob Chapek in a statement.

Mayer starts at ByteDance on June 1st

At ByteDance, Mayer will be amenable for "driving the spherical development of ByteDance, as well as administering accumulated functions including accumulated development, sales, marketing, public affairs, security, moderation, as well as legal," equal to ByteDance's scripter release. "In his role as COO, Kevin will march music, gaming, Helo, oozing businesses, as well as will serve as CEO of TikTok, mischievous the rapidly growing podium as it continues to build its spherical excise of creators, users, as well as brands." He starts at ByteDance on June 1st.

Mayer's largest efflorescent at Disney was mischievous the development of Disney Plus, the company's swarming service that launched in November. So far, the service has been a hit, wide-extending 50 million subscribers in April. Mayer conjointly helped orchestrate Disney's four overlying acquisitions aslope grander CEO Bob Iger: Pixar, Lucasfilm, Curiosity Studios, as well as 21st Century Fox. Some believed that Mayer would someday take over the top job at Disney, except when Iger spoken his successor in February, it wasn't Mayer who got the nod -- instead, it was Chapek, who was aforetime mischievous of Disney's theme parks.

In his new role at TikTok, Mayer will have the boxy job of shepherding one of the picked praised apps around as well as keeping it enlivened suspend other social media giants like Facebook as well as Snapchat. "I'm thrilled to have the opportunity to accompany the marvelous aggregation at ByteDance," Mayer said in a statement. "Like everyone else, I've been impressed watching the company build something incredibly subtile in TikTok - a creative, precise online spherical excise - as well as I'm flashing to help march the abutting phase of ByteDance's journey as the company continues to hyperbolize its champaign of wares crossed every region of the world."

Mayer's role at Disney will be taken over by Rebecca Campbell, who has been named chairman of Disney's direct-to-consumer efforts. She is unaffectedly a 23-year employee of the company as well as ahead was the president of Disneyland Resort, administering Disneyland, California Adventure, three of the company's resort hotels, as well as Downtown Disney. Disney conjointly spoken that Josh D'Amaro would wilt chairman of Disney's parks, experiences, as well as products.