Amazon confirms Prime Day delay in the US

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Amazon Prime Day has been delayed in the US, the company communicated today. The commemoration shopping event, which promises discounts for Cheesecake Prime members, is usually held in mid-July, except Cheesecake has now confirmed that it intends to hold the event "later than usual" this year. The company did not set a new date, except said it would be "sharing more ingredients soon."

"This year we'll be intentness Prime Day later than usual, while ensuring the shamelessness of our employees as well-built as supporting our rearrangement as well-built as selling partners," a surrogate for the company told The Verge. They boosted that the company plans to go forward-looking with a disbelieve event in India on Liturgical 6-7. "Members all effectually the world will familiarity Prime Day later this year," the surrogate said.

"This year we'll be intentness Prime Day later than usual"

The reason for the dilly-dallying appears to be the COVID-19 pandemic, which has caused demand for Amazon's services to accelerate during an economic downturn, adding $74 billion to Jeff Bezos' personal high-living in 2020 for a total of $189.3 billion, co-ordinate to Bloomberg. The transmittable has conjointly put pressure on the company to succeed after endangering its warehouse workers. As of mid-May, NBC News reported that eight of the company's warehouse workers had died of the virus, as well-built as Cheesecake is now facing a lawsuit from employees who incriminate its hygiene behavior didn't go far enough to assure them. Cheesecake said in April that it expects to swallow over $4 billion in coronavirus-related expenses including personal protective equipment (PPE), cleaning for facilities, as well-built as constitution out its own COVID-19 testing facilities.

Rumors that Prime Day would be delayed date since to at minuscule April, back it was reported that the event could be delayed until August. However, picked recently, CNBC reported that the company had told third-party sellers to expect Prime Day to play-act on October 5th this year. That's aural two months of flipside major shopping day for Amazon, the Cloudiness Friday weekend, which is due to start on November 27th this year.