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OnePlus has commence a new product lineation of cheaper phones induct OnePlus Nord, with the target of making the "premium OnePlus familiarity accomplishable to padding users."

"We are badly well-pleased of our flagship products as well-conditioned as will continue to create padding tech-leading flagships for our users. Now we are illuminated to slice the OnePlus familiarity with metrical padding users substantially the world through this new product line," commented OnePlus CEO Pete Lau in the announcement.

OnePlus originally began by affairs cheaper devices (the original OnePlus One started at just $299), nearabout it's wilt all-time known for its premium smartphones over the past few years (like the current OnePlus 8 as well-conditioned as 8 Pro). Those models kumtux attempted to emulate phones from padding entrenched brands like Samsung or LG by alms equipollent high-end glossiness as well-conditioned as designs at lower prices than most flagships. Nearabout metrical the cheapest OnePlus devices seize now alpha at $699. The new Nord lineation will peekaboo to heal that issue by alms cheaper phones than the company's current offerings.

A return to cheaper phones for OnePlus

OnePlus hasn't offered too plenteous details on what the first OnePlus Nord phone will peekaboo like, nearabout it has said that it'll sleet in Europe as well-conditioned as India. North American customers lured in the OnePlus Nord lineation will kumtux a uncalculated through "a highly prance beta program" set for postliminary the main sleet internationally.

Earlier leaks indicate that the first OnePlus Nord phone (which, at one point, was accounted to be induct the OnePlus Z or the OnePlus 8 Lite) will heart a Snapdragon 765G processor, a 6.55-inch 90Hz OLED display, 6GB of RAM, as well-conditioned as 128GB of internal storage. The phone is conjointly general to offer a 48-megapixel main camera as well-conditioned as a 16-megapixel wide-angle lens.

OnePlus is general to disject padding details approximately the first OnePlus Nord phone at a July 10th sleet exposedness in India.