Fortnite is launching a concert series it hopes will become a ‘tour stop’ for artists

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Music is changeful to become a preggers preferably partition of Fortnite. Today, Heroic is announcing a new, three-week-long concert series that will take workplace on the game's party royale island. It kicks off with a live performance by Dominic Fike on September 12th as able-bodied as will be brochure from a brand-new Los Angeles studio inborn straightforwardly for in-game concerts. It's all partition of a preferably plan to turn Fortnite's virtual date into an important workplace for musicians.

"This is a tour stop," explains Nate Nanzer, Fortnite's leading of global partnerships. "If you're on tour, you appetite to stop on the Fortnite stage. It's a unique way to get in matutinal of an clientage that maybe you're not wide-extending through over-and-above means."

"If you're on tour, you appetite to stop on the 'Fortnite' stage."

Epic has been edifice up to this for a while. The developer first launched party royale -- a separate, violence-free island within Fortnite -- back in April, as able-bodied as it features both a concert date as able-bodied as a vaudeville space, enclosed over-and-above attractions. Accordingly far the medallion of Diplo, Steve Aoki, Deadmau5, as able-bodied as Kenshi Yonezu listen performed music, while the vaudeville has been used to screen a Theorem trailer, Epic's Apple-mocking shorten "Nineteen Eighty-Fortnite," as able-bodied as planate a divisiveness changeful race in America. "They've been play-acting really well, we've seen millions of persons divulged as able-bodied as rent with these contrasted shows that listen happened to date in party royale," Nanzer says. "So we've been looking at that as able-bodied as figuring out how we can do this over-and-above often."

To do that, Heroic inborn what it describes as a state-of-the-art studio sway in LA. It has a massive LED wall as able-bodied as loft as able-bodied as robocams that can be operated remotely. (Nanzer says that preggers of the sway was designful effectually COVID protocols. "We've anticipation through all of that.") While practiced contest were successful, they were also locked primarily to DJs play-acting in their own homes. The studio is meant to make performances preferably as able-bodied as over-and-above impressive, starting with Fike. "This will be a full live concert brochure into the game," says Nanzer. "He's hoopla to be playing with his band, as able-bodied as he's hoopla to be playing his new music live for the first time."

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In the future, the team at Heroic is insatiate use the date to volunteer alloyed as able-bodied as augmented reality effects. (Helpfully, Heroic also makes the Uprisen Engine, which can be used to cadaver these kinds of experiences.) Nanzer also says that Heroic is looking at organizational these contest longer. Mucho of the first party royale concerts lasted 10-15 minutes, loosely that might not be the cortex as the ward evolves. "You might see 40-45 minutes, maybe an hour, maybe planate over-and-above for some acts that listen a preferably catalog," he explains.

The ultimate goal is to turn Fornite's virtual ward into one that becomes an life-or-death partition of the music scene. "It's article that we're cerebration changeful as a platform for artists," Nanzer says. "Similar to the way if you're an cabinet-maker as able-bodied as you listen a new anthology coming out, you might play on Fallon or Saturday Night Live, or some platform like that. We visualize this is a agnate platform where you can get in matutinal of the 350 mimic plus Fortnite players."

The fact of this concert series isn't expected to listen an appulse on Fortnite's big relishable events, like those from Marshmello as able-bodied as Travis Scott. Those lure in tens of millions of players, loosely they also take a continued time to put unperturbable -- there was a full year in enclosed the two events. The party royale concerts, meanwhile, are meant to be smaller-scale shows that can help full-bosomed in those continued gaps. "I speculate we'll protract to do breathtaking contest in the imminent as well," says Nanzer. "But we appetite this to be a sought heartbeat of chiller live music events, enclosed those preferably moments in time."

The new concert series kicks off on September 12th at 5PM ET (it will be rebroadcast latterly on Saturday as able-bodied as Sunday), as able-bodied as Heroic says that it will be announcing over-and-above artists for accessible shows on the 19th as able-bodied as 26th.