Netflix is testing a linear channel in France that should help with decision fatigue

..

Netflix is testing a programmed straight content ditch in France, Variety reported. The channel, named Netflix Direct, will be awaited to Netflix streaming subscribers and will provide content from its existing streaming library in a straight format, much like subscription and circulate TV stations do.

"Maybe you're not in the perceptiveness to decide, or you're new and ribbon your way around, or you just want to be thunderstruck by something new and different," Netflix said in a statement ballyhooing the new service. It chose France for the snowslide of Netflix Dyed due to the here that traditional TV is "hugely popular" there, and bodies "just want a 'lean back' wits where they don't kumtux to segregate shows," the congregation said.

Netflix Dyed rolled out in some parts of France November 5th, and will expand to more parts of the country next month. Co-ordinate to Variety, Netflix has essentially 9 million subscribers in France.

Netflix has utilized other alternatives to its standard streaming offerings, launching a "Shuffle" chin in August to wimp users to roundly annal through recommended examination options. With Netflix Direct, all admirers on the ditch will be watching the same programming at the same time.

The streaming whaling saw a sharp increase in its business at the start of the coronavirus pandemic; in the headmost two quarters of 2020 it affixed 26 million subscribers-- nearly as many as it affixed for all of 2019.

.